Fisher Mall Restaurants
Fisher Mall located in Quezon City opened its doors to the Filipino mall goers January of last year. The Del Rosario family headed by Bobby Del Rosario came up with the idea of opening a mall where he wanted to see people together and to have a fun and safe place to stay. The family known by their success in the fishing industry did just that, which also in turn gave them a chance to bring back to society by selling quality, lower-priced items . Together with Fisher Department Store and Fisher Supermarket, they continue to grow into a unique place to stay, promising the mall-goers more quality and affordable choices in the years to come.
The ad focuses on inviting the market to try Fisher Mall's various restaurant offerings. It is common nowadays for people to have a hard time deciding where to eat because of different reasons (having too many choices is one) and thus making it easier for them to go to the mall instead. There is a need to tell mall-goers that the Fisher Mall is an answer for these kinds of situations. This ad is my own rendition on how they can communicate it more clearly to the public.